Samphire Communications was established in 2010 specialising in the food, restaurant and lifestyle sector, and offers an integrated PR, marketing and social media service. “I’ve been part of this industry for the last 20+ years and worked tirelessly to cultivate a strong media contact book. The stories I create for clients comes from a place of knowledge, experience and gut instinct. The coverage the team generates is second to none, and my commercial expertise further adds to the stories and experiences we pitch to the media. We have the reach of a large agency but the ethos of a boutique agency.” The media landscape is changing, meaning our approach also needs to adapt to ensure we achieve the right results for our clients. Matching the right media platforms for clients is imperative, especially given the pace of news in the digital space. We know what will work, what won’t and how best to achieve results.