We recently completed a highly creative and original project for Ashpazi, a beloved Middle Eastern restaurant and takeaway in Batley. Partnering with KDM Designs and Refreshh, the client’s branding and marketing agency, we were challenged to seamlessly blend Ashpazi’s fresh new branding with its rich cultural heritage, crafting a dining experience that is both immersive and uniquely authentic.
Our design approach focused on bringing innovation and warmth to the space, harmoniously balancing dine-in and takeaway experiences. We infused the interior with thoughtful, artistic touches, such as cosy booths upholstered in plush fabrics, featuring bespoke accents that reflect the restaurant’s identity. For takeaway customers, we designed a dedicated waiting area with a custom screen showcasing the brand’s signature patterns.
Cultural motifs subtly flow through full wall graphics, creating a layered visual narrative that adds depth and character to the space. Eye-catching focal points were carefully positioned throughout, while dynamic, layered lighting enhances the atmosphere. These creative elements transform Ashpazi into a memorable culinary destination where tradition is beautifully reimagined through innovative design!
