FOODINSPACE / AWARDS 2024

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Fra Diavolo, Elnòs Shopping, Brescia – Italy

Project description

Born in 2013 in Liguria and taken over in 2018 by Mauro D’Errico and Gianluca Lotta, in less than 3 years the Fra Diavolo brand has managed to achieve an important milestone by entering the prestigious “50 Top Pizza” ranking and positioning itself among the best 20 artisanal pizzeria chains worldwide.Strengthened by this recognition and aware of the quality of their product, the brand’s founders have planned to open 16 new shops throughout Italy by 2022, in addition to the 8 existing ones, thanks to the entry of the Ferrieri family’s GESA group and the MIR fund. Among the first 8 openings is the recent inauguration of the Brescia shop inside the iconic Elnòs Shopping centre.The fusion between the vintage style and the recycled materials proposed by the locations, finally, give life to a unique furnishing, which reinforces even more the unique experience of Fra Diavolo.

Photo courtesy: Velvet Studio
Interior Designer
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